Why optometrists should act on electronic health records now
Optometry - Journal of the American Optometric Association
March 2010 (Vol. 81, Issue 3, Pages 162-164)
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Study offers interesting way to build lens practice
Gary Gerber
Optometry - Journal of the American Optometric Association
March 2010 (Vol. 81, Issue 3, Pages 165-166)
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A practical guide to vision rehabilitation practice
Optometry - Journal of the American Optometric Association
February 2010 (Vol. 81, Issue 2, Pages 116-119)
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The patient is not the only audience
Gary Gerber
Optometry - Journal of the American Optometric Association
February 2010 (Vol. 81, Issue 2, Page 120)
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Developing the medical model
Optometry - Journal of the American Optometric Association
January 2010 (Vol. 81, Issue 1, Pages 47-48)
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Filing claims for glaucoma care
Charles B. Brownlow
Optometry - Journal of the American Optometric Association
January 2010 (Vol. 81, Issue 1, Page 49)
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National Glaucoma Awareness Month and Age-Related Macular Degeneration (AMD)/Low Vision Awareness Month
Optometry - Journal of the American Optometric Association
January 2010 (Vol. 81, Issue 1, Page 50)
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Little need for “hand holding” after the purchase of a practice
Gary Gerber
Optometry - Journal of the American Optometric Association
January 2010 (Vol. 81, Issue 1, Page 51)
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New opportunities in vision therapy
Gary J. Williams
Optometry - Journal of the American Optometric Association
December 2009 (Vol. 80, Issue 12, Pages 717-720)
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Common sense steps for the prevention of claim denials
Optometry - Journal of the American Optometric Association
December 2009 (Vol. 80, Issue 12, Pages 721-722)
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When buying a practice, trust is not enough
Gary Gerber
Optometry - Journal of the American Optometric Association
December 2009 (Vol. 80, Issue 12, Pages 723-724)
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2010 Calendar of Eye Care Events
Optometry - Journal of the American Optometric Association
December 2009 (Vol. 80, Issue 12, Page 725)
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High-efficiency optometry
Optometry - Journal of the American Optometric Association
November 2009 (Vol. 80, Issue 11, Pages 657-661)
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Surgical refractive correction
Optometry - Journal of the American Optometric Association
November 2009 (Vol. 80, Issue 11, Pages 662-667)
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Government updates LASIK program
Optometry - Journal of the American Optometric Association
November 2009 (Vol. 80, Issue 11, Pages 668-669)
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Will incentives help the bottom line?
Gary Gerber
Optometry - Journal of the American Optometric Association
November 2009 (Vol. 80, Issue 11, Page 670)
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Nutrition counseling in the optometric practice
Optometry - Journal of the American Optometric Association
October 2009 (Vol. 80, Issue 10, Pages 587-589)
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What eye care patients should know about nutrition
Optometry - Journal of the American Optometric Association
October 2009 (Vol. 80, Issue 10, Pages 590-591)
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Macular pigment and healthy vision
Optometry - Journal of the American Optometric Association
October 2009 (Vol. 80, Issue 10, Pages 592-598)
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Information on nutrition and eye health
Optometry - Journal of the American Optometric Association
October 2009 (Vol. 80, Issue 10, Pages 599-601)
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Positioning the optometric practice in the eye care market
Gary Gerber
Optometry - Journal of the American Optometric Association
October 2009 (Vol. 80, Issue 10, Pages 602-603)
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Premium intraocular lenses
Optometry - Journal of the American Optometric Association
September 2009 (Vol. 80, Issue 9, Pages 524-528)
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Developments bring new promise for corneal reshaping
Optometry - Journal of the American Optometric Association
September 2009 (Vol. 80, Issue 9, Pages 529-531)
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Managing staff is no easy task
Gary Gerber
Optometry - Journal of the American Optometric Association
September 2009 (Vol. 80, Issue 9, Pages 532-533)
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Doctor-driven dispensing: Providing patients a complete range of vision correction options
Peter H. Kehoe
Optometry - Journal of the American Optometric Association
August 2009 (Vol. 80, Issue 8, Pages 454-455)
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Improved lenses keep eyeglasses a viable correction option
Optometry - Journal of the American Optometric Association
August 2009 (Vol. 80, Issue 8, Pages 456-460)
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New niches opening for contact lenses
Optometry - Journal of the American Optometric Association
August 2009 (Vol. 80, Issue 8, Pages 461-462)
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Is it time to replace the equipment?
Gary Gerber
Optometry - Journal of the American Optometric Association
August 2009 (Vol. 80, Issue 8, Pages 463-464)
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In-office diagnostic equipment rental
Optometry - Journal of the American Optometric Association
July 2009 (Vol. 80, Issue 7, Pages 402-403)
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Campus practice management clubs
Optometry - Journal of the American Optometric Association
July 2009 (Vol. 80, Issue 7, Pages 404-405)
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Cross-training also works in a practice
Gary Gerber
Optometry - Journal of the American Optometric Association
July 2009 (Vol. 80, Issue 7, Pages 406-407)
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Media influence on eyewear purchases
Optometry - Journal of the American Optometric Association
July 2009 (Vol. 80, Issue 7, Page 408)
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New restrictions on Medicare retrospective billing
Optometry - Journal of the American Optometric Association
July 2009 (Vol. 80, Issue 7, Pages 409-410)
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Maintaining the value of an optometric practice
Optometry - Journal of the American Optometric Association
June 2009 (Vol. 80, Issue 6, Pages 325-330)
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A quick method of assessing third-party plans
Charles B. Brownlow
Optometry - Journal of the American Optometric Association
June 2009 (Vol. 80, Issue 6, Pages 331-332)
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How do you spell success in advertising? Try R-O-I
Gary Gerber
Optometry - Journal of the American Optometric Association
June 2009 (Vol. 80, Issue 6, Pages 333-334)
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Interaction between optometrists and health care device industry representatives
Optometry - Journal of the American Optometric Association
May 2009 (Vol. 80, Issue 5, Pages 255-261)
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Frequently asked questions regarding the revised Advanced Medical Technology Association (AdvaMed) Code of Ethics on Interactions with Health Care Professionals
Optometry - Journal of the American Optometric Association
May 2009 (Vol. 80, Issue 5, Pages 262-266)
Full Text | Full-Text PDF (77 KB)

Highlights: 2008 American Optometric Association Scope of Practice Survey
Richard C. Edlow, Glenn R. Marcus
Optometry - Journal of the American Optometric Association
May 2009 (Vol. 80, Issue 5, Pages 267-270)
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New hope for more equitable reimbursement
Charles B. Brownlow
Optometry - Journal of the American Optometric Association
May 2009 (Vol. 80, Issue 5, Pages 271-273)
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Thinking differently can help fit more contact lenses
Gary Gerber
Optometry - Journal of the American Optometric Association
May 2009 (Vol. 80, Issue 5, Page 274)
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Entering practice during an economic downturn
Optometry - Journal of the American Optometric Association
April 2009 (Vol. 80, Issue 4, Pages 197-205)
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Conquering the technicalities: The necessary steps for entering practice
Optometry - Journal of the American Optometric Association
April 2009 (Vol. 80, Issue 4, Pages 206-207)
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The American Optometric Association provides new optometrists with tools for success
Optometry - Journal of the American Optometric Association
April 2009 (Vol. 80, Issue 4, Pages 208-210)
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Guidebooks and maps for traveling the world of third-party payers
Charles B. Brownlow
Optometry - Journal of the American Optometric Association
April 2009 (Vol. 80, Issue 4, Page 211)
Full Text | Full-Text PDF (50 KB)

Minimizing the headaches of an office relocation
Gary Gerber
Optometry - Journal of the American Optometric Association
April 2009 (Vol. 80, Issue 4, Pages 212-213)
Full Text | Full-Text PDF (55 KB)

The rapidly evolving diagnosis and treatment of age-related macular degeneration
Optometry - Journal of the American Optometric Association
February 2009 (Vol. 80, Issue 2, Pages 101-106)
Full Text | Full-Text PDF (157 KB)

Benchmarking in optometric practices
Gary Gerber
Optometry - Journal of the American Optometric Association
February 2009 (Vol. 80, Issue 2, Pages 107-108)
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New optometric practices face pressing challenge to build patient traffic
Optometry - Journal of the American Optometric Association
January 2009 (Vol. 80, Issue 1, Pages 44-46)
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AOA 2008 Consumer Survey
Richard C. Edlow, Glenn R. Markus
Optometry - Journal of the American Optometric Association
January 2009 (Vol. 80, Issue 1, Pages 47-49)
Full Text | Full-Text PDF (64 KB)

Having a Web site is not enough
Gary Gerber
Optometry - Journal of the American Optometric Association
January 2009 (Vol. 80, Issue 1, Pages 50-51)
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Online contact lens dispensing for optometric practices
Paul Klein, S. Barry Eiden, Christine W. Sindt, LaMar G. Zigler, Louise A. Sclafani, Randall F. Fuerst, Glenda B. Secor
Optometry - Journal of the American Optometric Association
December 2008 (Vol. 79, Issue 12, Pages 737-745)
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Regional health information organizations
Optometry - Journal of the American Optometric Association
December 2008 (Vol. 79, Issue 12, Pages 746-754)
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The key to marketing is timing
Gary Gerber
Optometry - Journal of the American Optometric Association
December 2008 (Vol. 79, Issue 12, Page 755)
Full Text | Full-Text PDF (43 KB)

Practices should plan their 2009 marketing programs now
Optometry - Journal of the American Optometric Association
December 2008 (Vol. 79, Issue 12, Pages 756-760)
Full Text | Full-Text PDF (406 KB)

E-prescribing in the optometric practice
Col. Francis L. McVeigh
Optometry - Journal of the American Optometric Association
November 2008 (Vol. 79, Issue 11, Pages 692-701)
Full Text | Full-Text PDF (207 KB)

Part 3: The return visit
F. Mason Smith, James Kirchner, Walter D. West
Optometry - Journal of the American Optometric Association
November 2008 (Vol. 79, Issue 11, Pages 702-705)
Full Text | Full-Text PDF (113 KB)

Don't give up on practice marketing plans
Gary Gerber
Optometry - Journal of the American Optometric Association
November 2008 (Vol. 79, Issue 11, Page 706)
Full Text | Full-Text PDF (43 KB)

Creating patients for life
F. Mason Smith, James Kirchner, Walter D. West
Optometry - Journal of the American Optometric Association
September 2008 (Vol. 79, Issue 9, Pages 525-527)
Full Text | Full-Text PDF (191 KB)

Part 1: Preappointment care
F. Mason Smith, James Kirchner, Walter D. West
Optometry - Journal of the American Optometric Association
September 2008 (Vol. 79, Issue 9, Pages 528-530)
Full Text | Full-Text PDF (60 KB)

Incorporating new technology can increase profitability
Gary Gerber
Optometry - Journal of the American Optometric Association
September 2008 (Vol. 79, Issue 9, Pages 531-532)
Full Text | Full-Text PDF (51 KB)

Expanding education and certification opportunities for paraoptometrics
Optometry - Journal of the American Optometric Association
September 2008 (Vol. 79, Issue 9, Pages 533-535)
Full Text | Full-Text PDF (67 KB)

Evaluating participation in insurance plans
Mark J. Hennen
Optometry - Journal of the American Optometric Association
August 2008 (Vol. 79, Issue 8, Pages 472-474)
Full Text | Full-Text PDF (53 KB)

Utilizing chair cost to evaluate health plan contracts
Gregory W. Kraupa
Optometry - Journal of the American Optometric Association
August 2008 (Vol. 79, Issue 8, Pages 475-477)
Full Text | Full-Text PDF (85 KB)

The patient is always right—or is she?
Gary Gerber
Optometry - Journal of the American Optometric Association
August 2008 (Vol. 79, Issue 8, Pages 478-479)
Full Text | Full-Text PDF (38 KB)

Health information technology resources for optometrists
Francis McVeigh, Mark Swan, Rex Ballinger, Jerry Cavallerano, Phil Gross
Optometry - Journal of the American Optometric Association
August 2008 (Vol. 79, Issue 8, Pages 480-483)
Full Text | Full-Text PDF (83 KB)

Changing office procedures can grow profits
Gary Gerber
Optometry - Journal of the American Optometric Association
July 2008 (Vol. 79, Issue 7, Page 404)
Full Text | Full-Text PDF (37 KB)

HIPAA Privacy Rule: 33,000 complaints, no fines
Optometry - Journal of the American Optometric Association
July 2008 (Vol. 79, Issue 7, Pages 405-407)
Full Text | Full-Text PDF (54 KB)

The CMS online manual system
Optometry - Journal of the American Optometric Association
July 2008 (Vol. 79, Issue 7, Pages 408-409)
Full Text | Full-Text PDF (59 KB)

Medicare taking independent auditor program nationwide
Optometry - Journal of the American Optometric Association
July 2008 (Vol. 79, Issue 7, Pages 410-413)
Full Text | Full-Text PDF (63 KB)

State of the profession: 2008
Richard C. Edlow, Glenn R. Markus
Optometry - Journal of the American Optometric Association
June 2008 (Vol. 79, Issue 6, Pages 337-343)
Full Text | Full-Text PDF (132 KB)

The 2005 Survey of Public Knowledge, Attitudes, and Practices Related to Eye Health and Disease
Optometry - Journal of the American Optometric Association
June 2008 (Vol. 79, Issue 6, Pages 344-347)
Full Text | Full-Text PDF (75 KB)

Block scheduling can alleviate patient SNAFUs
Gary Gerber
Optometry - Journal of the American Optometric Association
June 2008 (Vol. 79, Issue 6, Pages 348-349)
Full Text | Full-Text PDF (45 KB)

Tax deductions for equipment purchases
Optometry - Journal of the American Optometric Association
June 2008 (Vol. 79, Issue 6, Pages 350-351)
Full Text | Full-Text PDF (43 KB)

Making great hires in eye care practices
F. Mason Smith, Suzanne Brehm
Optometry - Journal of the American Optometric Association
April 2008 (Vol. 79, Issue 4, Pages 208-212)
Full Text | Full-Text PDF (112 KB)

Don’t overlook the obvious when training new staff
Gary Gerber
Optometry - Journal of the American Optometric Association
April 2008 (Vol. 79, Issue 4, Pages 213-214)
Full Text | Full-Text PDF (44 KB)

Medicare launching new online provider services
Optometry - Journal of the American Optometric Association
April 2008 (Vol. 79, Issue 4, Pages 215-219)
Full Text | Full-Text PDF (244 KB)

A case study in practice transition
Morton W. Silverman, D. Duane Mohon
Optometry - Journal of the American Optometric Association
March 2008 (Vol. 79, Issue 3, Pages 149-153)
Full Text | Full-Text PDF (72 KB)

Looking for a practice? Buyer beware
Gary Gerber
Optometry - Journal of the American Optometric Association
March 2008 (Vol. 79, Issue 3, Pages 154-155)
Full Text | Full-Text PDF (45 KB)

Tax considerations for new practitioners
Kenneth E. Hicks, Kim Martin
Optometry - Journal of the American Optometric Association
March 2008 (Vol. 79, Issue 3, Pages 156-158)
Full Text | Full-Text PDF (52 KB)

Physician Quality Reporting Initiative: Tips for successful participation
Optometry - Journal of the American Optometric Association
March 2008 (Vol. 79, Issue 3, Pages 159-160)
Full Text | Full-Text PDF (54 KB)

Personal health records functional model to be released
Optometry - Journal of the American Optometric Association
March 2008 (Vol. 79, Issue 3, Pages 161-165)
Full Text | Full-Text PDF (76 KB)

The FTC Contact Lens Rule: A common sense approach to compliance
Elizabeth Ortmann-Vincenzo
Optometry - Journal of the American Optometric Association
February 2008 (Vol. 79, Issue 2, Pages 104-106)
Full Text | Full-Text PDF (62 KB)

eHealth Blueprint outlines health information technology implementation in the United States
Optometry - Journal of the American Optometric Association
February 2008 (Vol. 79, Issue 2, Pages 107-110)
Full Text | Full-Text PDF (76 KB)

“Shooting from the hip” rarely works
Gary Gerber
Optometry - Journal of the American Optometric Association
February 2008 (Vol. 79, Issue 2, Pages 111-112)
Full Text | Full-Text PDF (47 KB)

Use of the National Provider Identifier in ordering and referring
Optometry - Journal of the American Optometric Association
February 2008 (Vol. 79, Issue 2, Pages 113-114)
Full Text | Full-Text PDF (61 KB)

Understanding tax payments: How to avoid underpayment, tax penalties, and interest
Kenneth E. Hicks, Kim Martin
Optometry - Journal of the American Optometric Association
January 2008 (Vol. 79, Issue 1, Pages 57-58)
Full Text | Full-Text PDF (52 KB)

Creating an image begins with treating patients right
Gary Gerber
Optometry - Journal of the American Optometric Association
January 2008 (Vol. 79, Issue 1, Pages 55-56)
Full Text | Full-Text PDF (47 KB)

Time to get serious about electronic health records
Francis L. McVeigh
Optometry - Journal of the American Optometric Association
January 2008 (Vol. 79, Issue 1, Pages 50-54)
Full Text | Full-Text PDF (81 KB)

National Highlights: 2007 AOA Economic Survey
Richard C. Edlow, Glenn R. Markus
Optometry - Journal of the American Optometric Association
December 2007 (Vol. 78, Issue 12, Pages 674-677)
Full Text | Full-Text PDF (67 KB)

Better recall system equals greater practice revenue
Gary Gerber
Optometry - Journal of the American Optometric Association
December 2007 (Vol. 78, Issue 12, Pages 678-679)
Full Text | Full-Text PDF (46 KB)

Medicare improper payments recovery program expanding
Optometry - Journal of the American Optometric Association
December 2007 (Vol. 78, Issue 12, Pages 680-681)
Full Text | Full-Text PDF (47 KB)

Tax deductions for charitable contributions
Kenneth E. Hicks, Kim Martin
Optometry - Journal of the American Optometric Association
December 2007 (Vol. 78, Issue 12, Pages 682-684)
Full Text | Full-Text PDF (59 KB)

Stark III self-referral prohibitions
Elizabeth Ortmann-Vincenzo
Optometry - Journal of the American Optometric Association
December 2007 (Vol. 78, Issue 12, Pages 685-687)
Full Text | Full-Text PDF (60 KB)

Closing the gap in eye care among patients with diabetes
Optometry - Journal of the American Optometric Association
November 2007 (Vol. 78, Issue 11, Pages 605-607)
Full Text | Full-Text PDF (55 KB)

Developing practice in eye care for patients with diabetes
Optometry - Journal of the American Optometric Association
November 2007 (Vol. 78, Issue 11, Pages 608-612)
Full Text | Full-Text PDF (81 KB)

Too many rules can make an office less than patient friendly
Gary Gerber
Optometry - Journal of the American Optometric Association
November 2007 (Vol. 78, Issue 11, Pages 613-614)
Full Text | Full-Text PDF (39 KB)

Avoiding harassment and discrimination as an optometric employer
Elizabeth Ortmann-Vincenzo
Optometry - Journal of the American Optometric Association
November 2007 (Vol. 78, Issue 11, Pages 615-616)
Full Text | Full-Text PDF (47 KB)

Highlights: 2007 AOA Optical Dispensing Survey
Richard C. Edlow, Glenn R. Markus
Optometry - Journal of the American Optometric Association
October 2007 (Vol. 78, Issue 10, Pages 550-553)
Full Text | Full-Text PDF (62 KB)

Patient amenities can help differentiate a practice
Gary Gerber
Optometry - Journal of the American Optometric Association
October 2007 (Vol. 78, Issue 10, Page 554)
Full Text | Full-Text PDF (36 KB)

529 College Saving plans: The basics
Kenneth E. Hicks, Katie Feibelman
Optometry - Journal of the American Optometric Association
October 2007 (Vol. 78, Issue 10, Pages 555-556)
Full Text | Full-Text PDF (49 KB)

Physician Quality Reporting Initiative Tool Kit—Six Steps to Success
Optometry - Journal of the American Optometric Association
October 2007 (Vol. 78, Issue 10, Pages 557-559)
Full Text | Full-Text PDF (71 KB)

Halloween eye safety
Optometry - Journal of the American Optometric Association
October 2007 (Vol. 78, Issue 10, Pages 560-561)
Full Text | Full-Text PDF (39 KB)

HHS moves toward “personalized health care”
Optometry - Journal of the American Optometric Association
September 2007 (Vol. 78, Issue 9, Pages 474-476)
Full Text | Full-Text PDF (51 KB)

Standard clinical terms for electronic health records
Optometry - Journal of the American Optometric Association
September 2007 (Vol. 78, Issue 9, Pages 477-478)
Full Text | Full-Text PDF (36 KB)

Staff meetings can be useful and productive
Gary Gerber
Optometry - Journal of the American Optometric Association
September 2007 (Vol. 78, Issue 9, Page 479)
Full Text | Full-Text PDF (39 KB)

The debits and credits of long-term care insurance
Kenneth E. Hicks
Optometry - Journal of the American Optometric Association
September 2007 (Vol. 78, Issue 9, Pages 480-481)
Full Text | Full-Text PDF (44 KB)

Medicare to require 9-digit ZIP codes in many areas
Optometry - Journal of the American Optometric Association
September 2007 (Vol. 78, Issue 9, Pages 482-484)
Full Text | Full-Text PDF (57 KB)

Paraoptometric Recognition Week
Optometry - Journal of the American Optometric Association
September 2007 (Vol. 78, Issue 9, Pages 485-486)
Full Text | Full-Text PDF (38 KB)

Value exchanges for value-driven health care
Optometry - Journal of the American Optometric Association
August 2007 (Vol. 78, Issue 8, Pages 421-424)
Full Text | Full-Text PDF (56 KB)

Ongoing patient communication reaps dividends
Gary Gerber
Optometry - Journal of the American Optometric Association
August 2007 (Vol. 78, Issue 8, Page 425)
Full Text | Full-Text PDF (37 KB)

Medicare issues new rule on astigmatism-correcting intraocular lenses
Optometry - Journal of the American Optometric Association
August 2007 (Vol. 78, Issue 8, Pages 426-429)
Full Text | Full-Text PDF (58 KB)

Web sites offer insights into health care quality management
Optometry - Journal of the American Optometric Association
August 2007 (Vol. 78, Issue 8, Pages 430-432)
Full Text | Full-Text PDF (49 KB)

Ready for School
Optometry - Journal of the American Optometric Association
August 2007 (Vol. 78, Issue 8, Pages 433-435)
Full Text | Full-Text PDF (683 KB)

Marketing the InfantSEE® program at the local level
Jason R. Miller
Optometry - Journal of the American Optometric Association
July 2007 (Vol. 78, Issue 7, Pages 365-368)
Full Text | Full-Text PDF (60 KB)

2007 Medicare Physician Quality Reporting Initiative measures for eye care
Optometry - Journal of the American Optometric Association
July 2007 (Vol. 78, Issue 7, Pages 369-382)
Full Text | Full-Text PDF (92 KB)

Determining disability under Social Security
Optometry - Journal of the American Optometric Association
June 2007 (Vol. 78, Issue 6, Pages 306-307)
Full Text | Full-Text PDF (46 KB)

Common errors to avoid when billing Medicare carriers
Optometry - Journal of the American Optometric Association
June 2007 (Vol. 78, Issue 6, Pages 308-310)
Full Text | Full-Text PDF (59 KB)

A practice can be branded like a product
Gary Gerber
Optometry - Journal of the American Optometric Association
June 2007 (Vol. 78, Issue 6, Page 311)
Full Text | Full-Text PDF (35 KB)

Public education on Medicare preventive services
Optometry - Journal of the American Optometric Association
June 2007 (Vol. 78, Issue 6, Pages 312-313)
Full Text | Full-Text PDF (48 KB)

Proper retention of patient records
Elizabeth Ortmann-Vincenzo
Optometry - Journal of the American Optometric Association
June 2007 (Vol. 78, Issue 6, Pages 314-318)
Full Text | Full-Text PDF (69 KB)

Reporting quality measures with Level II CPT codes
Rebecca H. Wartman
Optometry - Journal of the American Optometric Association
May 2007 (Vol. 78, Issue 5, Pages 240-243)
Full Text | Full-Text PDF (3449 KB)

2006 Scope of Practice Survey
Richard C. Edlow, Glenn R. Markus
Optometry - Journal of the American Optometric Association
May 2007 (Vol. 78, Issue 5, Pages 244-246)
Full Text | Full-Text PDF (65 KB)

Practices can reduce overhead without affecting quality
Gary Gerber
Optometry - Journal of the American Optometric Association
May 2007 (Vol. 78, Issue 5, Pages 247-248)
Full Text | Full-Text PDF (39 KB)

Remittance Advice Remark Code and Claim Adjustment Reason Code Update
Optometry - Journal of the American Optometric Association
May 2007 (Vol. 78, Issue 5, Pages 249-251)
Full Text | Full-Text PDF (59 KB)

HIPAA security guidance for health care information in portable computers
Optometry - Journal of the American Optometric Association
May 2007 (Vol. 78, Issue 5, Pages 252-255)
Full Text | Full-Text PDF (69 KB)

A last-minute guide to National Provider Identifier implementation
Optometry - Journal of the American Optometric Association
April 2007 (Vol. 78, Issue 4, Pages 191-193)
Full Text | Full-Text PDF (55 KB)

Optometric hospital practice
Kerry L. Beebe
Optometry - Journal of the American Optometric Association
April 2007 (Vol. 78, Issue 4, Pages 194-196)
Full Text | Full-Text PDF (60 KB)

Practitioners need to keep pace with changes in optometry
Gary Gerber
Optometry - Journal of the American Optometric Association
April 2007 (Vol. 78, Issue 4, Pages 197-198)
Full Text | Full-Text PDF (42 KB)

Importance of accurate and complete financial records
Kenneth E. Hicks, Jennifer Harper
Optometry - Journal of the American Optometric Association
April 2007 (Vol. 78, Issue 4, Pages 199-200)
Full Text | Full-Text PDF (46 KB)

May: Healthy Vision Month targets glaucoma prevention with ‘Keep Vision in Your Future’ theme
Optometry - Journal of the American Optometric Association
April 2007 (Vol. 78, Issue 4, Pages 201-202)
Full Text | Full-Text PDF (2254 KB)

Selecting a mode of practice: Military optometry
Emery B. Fehl, Kevin Moore, Jeffrey J. Autrey
Optometry - Journal of the American Optometric Association
March 2007 (Vol. 78, Issue 3, Pages 135-140)
Full Text | Full-Text PDF (1299 KB)

Online communications can support patient services and marketing programs
Gary Gerber
Optometry - Journal of the American Optometric Association
March 2007 (Vol. 78, Issue 3, Pages 141-142)
Full Text | Full-Text PDF (37 KB)

Reasonable compensation in an S Corporation
Kenneth E. Hicks, Riley Nelson
Optometry - Journal of the American Optometric Association
March 2007 (Vol. 78, Issue 3, Pages 143-144)
Full Text | Full-Text PDF (43 KB)

Selecting a mode of practice: Corporate-affiliated optometry
Frank LaRussa
Optometry - Journal of the American Optometric Association
February 2007 (Vol. 78, Issue 2, Pages 88-90)
Full Text | Full-Text PDF (187 KB)

“Outside-the-box” thinking made simple
Gary Gerber
Optometry - Journal of the American Optometric Association
February 2007 (Vol. 78, Issue 2, Pages 91-92)
Full Text | Full-Text PDF (47 KB)

What is the alternative minimum tax and are you in danger of paying it?
Kenneth E. Hicks, Katie Feibelman
Optometry - Journal of the American Optometric Association
February 2007 (Vol. 78, Issue 2, Pages 93-94)
Full Text | Full-Text PDF (41 KB)

Medicare fraud and abuse resource reference
Optometry - Journal of the American Optometric Association
February 2007 (Vol. 78, Issue 2, Pages 95-98)
Full Text | Full-Text PDF (78 KB)

Take the American Eye-Q™ Quiz during Save Your Vision Month
Optometry - Journal of the American Optometric Association
February 2007 (Vol. 78, Issue 2, Pages 99-100)
Full Text | Full-Text PDF (43 KB)

Selecting a mode of practice: Veterans Health Administration
Gay Tokumaru, Brian Kawasaki, Scott Slagle
Optometry - Journal of the American Optometric Association
January 2007 (Vol. 78, Issue 1, Pages 34-37)
Full Text | Full-Text PDF (430 KB)

Highlights: AOA 2006 Consumer Survey
Richard C. Edlow, Glenn R. Markus
Optometry - Journal of the American Optometric Association
January 2007 (Vol. 78, Issue 1, Pages 38-39)
Full Text | Full-Text PDF (48 KB)

Competing with “readers” and drugstore sunglasses
Gary Gerber
Optometry - Journal of the American Optometric Association
January 2007 (Vol. 78, Issue 1, Pages 40-41)
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Cafeteria plans 101: Tax savings made to order
Kenneth E. Hicks, James R. Armstrong
Optometry - Journal of the American Optometric Association
January 2007 (Vol. 78, Issue 1, Pages 42-43)
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National Glaucoma Awareness Month
Optometry - Journal of the American Optometric Association
January 2007 (Vol. 78, Issue 1, Pages 44-46)
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Medicare begins accepting new U.S. Centers for Medicare and Medicaid Services 1500 claim forms on January 1
Optometry - Journal of the American Optometric Association
December 2006 (Vol. 77, Issue 12, Pages 641-643)
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Practices should plan their 2007 marketing programs now
Bob Pieper
Optometry - Journal of the American Optometric Association
December 2006 (Vol. 77, Issue 12, Pages 638-640)
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Don’t pay income taxes when selling real estate…exchange instead!
Kenneth E. Hicks, Lisa Gwin
Optometry - Journal of the American Optometric Association
December 2006 (Vol. 77, Issue 12, Pages 636-637)
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Nonclinical continuing education can help build a practice
Gary Gerber
Optometry - Journal of the American Optometric Association
December 2006 (Vol. 77, Issue 12, Pages 634-635)
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Selecting a mode of practice: Public Health Service and community health centers
Michael A. Candreva, Roger J. Wilson
Optometry - Journal of the American Optometric Association
December 2006 (Vol. 77, Issue 12, Pages 629-633)
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A CPA eyes optometry
Kenneth E. Hicks
Optometry - Journal of the American Optometric Association
November 2006 (Vol. 77, Issue 11, Pages 571-573)
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Practitioners need to avoid buying into “myths”
Gary Gerber
Optometry - Journal of the American Optometric Association
November 2006 (Vol. 77, Issue 11, Pages 569-570)
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Private practice
John McDaniel
Optometry - Journal of the American Optometric Association
November 2006 (Vol. 77, Issue 11, Pages 566-568)
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The 2006 American Optometric Association Third-Party/ Managed Care Survey
Bob Pieper
Optometry - Journal of the American Optometric Association
November 2006 (Vol. 77, Issue 11, Pages 563-565)
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The patient with diabetes: Taking time to educate
Erin Bremner
Optometry - Journal of the American Optometric Association
November 2006 (Vol. 77, Issue 11, Pages 559-562)
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Health savings accounts: Are they right for you?
Kenneth E. Hicks, Katie Feibelman
Optometry - Journal of the American Optometric Association
October 2006 (Vol. 77, Issue 10, Pages 520-521)
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Marketing campaigns must be well planned
Gary Gerber
Optometry - Journal of the American Optometric Association
October 2006 (Vol. 77, Issue 10, Pages 518-519)
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Selecting a mode of practice
Bob Pieper
Optometry - Journal of the American Optometric Association
October 2006 (Vol. 77, Issue 10, Pages 515-517)
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Design assistance for the optometric office
Optometry - Journal of the American Optometric Association
September 2006 (Vol. 77, Issue 9, Page 470)
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Key numbers when buying a practice
John G. McDaniel, Beth A. DeSimone
Optometry - Journal of the American Optometric Association
September 2006 (Vol. 77, Issue 9, Pages 468-469)
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Medicare Advantage growth could mean more repayment demands for providers
Optometry - Journal of the American Optometric Association
September 2006 (Vol. 77, Issue 9, Page 467)
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Cash method accounting
Kenneth E. Hicks, Jennifer Harper
Optometry - Journal of the American Optometric Association
September 2006 (Vol. 77, Issue 9, Pages 465-466)
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The new age of clinical technology is here
Gary Gerber
Optometry - Journal of the American Optometric Association
September 2006 (Vol. 77, Issue 9, Pages 463-464)
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Toward more accurate prescription tracking
Tom Annunziato, John D. Coble
Optometry - Journal of the American Optometric Association
September 2006 (Vol. 77, Issue 9, Pages 459-462)
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The advantages of incorporating a practice
Kenneth E. Hicks, Nathan Cummins
Optometry - Journal of the American Optometric Association
August 2006 (Vol. 77, Issue 8, Pages 415-416)
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Investment in office technology must not be overlooked
Gary Gerber
Optometry - Journal of the American Optometric Association
August 2006 (Vol. 77, Issue 8, Pages 413-414)
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Appropriate use of pharmaceutical samples in the optometric practice
Tom Annunziato, John D. Coble
Optometry - Journal of the American Optometric Association
August 2006 (Vol. 77, Issue 8, Pages 405-412)
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Medicare expands eligibility for glaucoma screening services
Optometry - Journal of the American Optometric Association
July 2006 (Vol. 77, Issue 7, Pages 363-366)
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A guide to IRAs: From simple to complex
Kenneth E. Hicks, Maria Ferrer
Optometry - Journal of the American Optometric Association
July 2006 (Vol. 77, Issue 7, Pages 361-362)
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A tired practice can be re-energized by focusing on the existing patient base
Gary Gerber
Optometry - Journal of the American Optometric Association
July 2006 (Vol. 77, Issue 7, Pages 359-360)
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It’s time to contact a Regional Health Information Organization
Barry J. Barresi
Optometry - Journal of the American Optometric Association
July 2006 (Vol. 77, Issue 7, Pages 354-358)
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The EHR fear factor
Joseph T. Boorady
Optometry - Journal of the American Optometric Association
June 2006 (Vol. 77, Issue 6, Pages 317-318)
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National Provider Identifier deadline less than 1 year away
Optometry - Journal of the American Optometric Association
June 2006 (Vol. 77, Issue 6, Pages 315-316)
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How to minimize your risk of identity theft
Donna M. Ingram
Optometry - Journal of the American Optometric Association
June 2006 (Vol. 77, Issue 6, Pages 312-314)
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Why didn’t somebody tell me that before?
Gary Gerber
Optometry - Journal of the American Optometric Association
June 2006 (Vol. 77, Issue 6, Pages 310-311)
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State of the Profession: 2006
Richard C. Edlow, Glenn R. Markus
Optometry - Journal of the American Optometric Association
June 2006 (Vol. 77, Issue 6, Pages 304-309)
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Eye safety is everyone’s business
Bob Pieper
Optometry - Journal of the American Optometric Association
May 2006 (Vol. 77, Issue 5, Pages 235-247)
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Reaching Baby Boomers: 2020 and beyond
Bob Pieper
Optometry - Journal of the American Optometric Association
March 2006 (Vol. 77, Issue 3, Pages 141-144)
Full Text | Full-Text PDF (114 KB)

Factors affecting profitability may not be so obvious
Gary Gerber
Optometry - Journal of the American Optometric Association
March 2006 (Vol. 77, Issue 3, Pages 145-146)
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Filing insurance claims for the services of substitute practitioners
Rebecca H. Wartman
Optometry - Journal of the American Optometric Association
March 2006 (Vol. 77, Issue 3, Pages 147-148)
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Assessing and counseling older drivers
Bob Pieper
Optometry - Journal of the American Optometric Association
February 2006 (Vol. 77, Issue 2, Pages 93-96)
Full Text | Full-Text PDF (104 KB)

EHRs and the optometric practice
James Grue, Bob Pieper
Optometry - Journal of the American Optometric Association
February 2006 (Vol. 77, Issue 2, Pages 97-101)
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Save tax dollars with deductions on equipment purchases
Kenneth E. Hicks, Barry LaGrone
Optometry - Journal of the American Optometric Association
February 2006 (Vol. 77, Issue 2, Pages 102-103)
Full Text | Full-Text PDF (42 KB)

Strategic partnerships setting stage for National Electronic Health Record Network
Optometry - Journal of the American Optometric Association
February 2006 (Vol. 77, Issue 2, Pages 104-105)
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A Prototype Plan for an Emergency Optometric Clinic
Lloyd Pate
Optometry - Journal of the American Optometric Association
January 2006 (Vol. 77, Issue 1, Pages 47-50)
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A Step-by-Step Guide to Valuing a Practice
Gary L. Moss
Optometry - Journal of the American Optometric Association
January 2006 (Vol. 77, Issue 1, Pages 51-56)
Full Text | Full-Text PDF (195 KB)

Americans with Disabilities Act Tax Credit: A Complex Issue for ODs
Kenneth E. Hicks, Jennifer Harper
Optometry - Journal of the American Optometric Association
January 2006 (Vol. 77, Issue 1, Pages 57-58)
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The Problem with Getting Caught Up in “Paralysis by Analysis”
Gary Gerber
Optometry - Journal of the American Optometric Association
December 2005 (Vol. 76, Issue 12, Pages 725-726)
Full Text | Full-Text PDF (69 KB)

Buy/Sell Agreements in Optometric Practices
Kenneth E. Hicks, Doug Whittington
Optometry - Journal of the American Optometric Association
December 2005 (Vol. 76, Issue 12, Pages 727-729)
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Medicare Begins Accepting NPIs in January
Optometry - Journal of the American Optometric Association
December 2005 (Vol. 76, Issue 12, Pages 730-731)
Full Text | Full-Text PDF (38 KB)

Medicare Initiates “Fair Hearing” Appeals Process for Part B Claims
Optometry - Journal of the American Optometric Association
December 2005 (Vol. 76, Issue 12, Pages 732-733)
Full Text | Full-Text PDF (40 KB)

Medicare Program Changes for 2006: Drug Coverage, Advantage PPO Plans
Optometry - Journal of the American Optometric Association
December 2005 (Vol. 76, Issue 12, Pages 734-736)
Full Text | Full-Text PDF (56 KB)

Bringing the Two Sides Together
Morton W. Silverman
Optometry - Journal of the American Optometric Association
November 2005 (Vol. 76, Issue 11, Pages 669-674)
Full Text | Full-Text PDF (167 KB)

Practical Use of Credit Cards for ODs: Does Convenience Outweigh the Risks?
Kenneth E. Hicks
Optometry - Journal of the American Optometric Association
November 2005 (Vol. 76, Issue 11, Pages 675-677)
Full Text | Full-Text PDF (78 KB)

Valuing the Optometric Practice
Gary L. Moss
Optometry - Journal of the American Optometric Association
November 2005 (Vol. 76, Issue 11, Pages 678-681)
Full Text | Full-Text PDF (61 KB)

Portrait of an Electronic Optometric Office
Bob Pieper
Optometry - Journal of the American Optometric Association
October 2005 (Vol. 76, Issue 10, Pages 613-616)
Full Text | Full-Text PDF (295 KB)

When There is a Reluctance to Refer Patients, Everyone Loses
Gary Gerber
Optometry - Journal of the American Optometric Association
October 2005 (Vol. 76, Issue 10, Pages 617-618)
Full Text | Full-Text PDF (38 KB)

Begin Year-end Tax Planning with a Look at Vehicle Purchases
Kenneth E. Hicks, Darryl Dabbs
Optometry - Journal of the American Optometric Association
October 2005 (Vol. 76, Issue 10, Pages 619-621)
Full Text | Full-Text PDF (132 KB)

All Electronic Medicare Fee-for-Service Claims Must Now Be HIPAA Compliant
Optometry - Journal of the American Optometric Association
October 2005 (Vol. 76, Issue 10, Pages 622-623)
Full Text | Full-Text PDF (42 KB)

Moving Toward the Paperless Office
Bob Pieper
Optometry - Journal of the American Optometric Association
September 2005 (Vol. 76, Issue 9, Pages 544-549)
Full Text | Full-Text PDF (386 KB)

Budgeting Gives You a Game Plan
Gary Gerber
Optometry - Journal of the American Optometric Association
September 2005 (Vol. 76, Issue 9, Pages 550-551)
Full Text | Full-Text PDF (48 KB)

The Stress of an IRS Audit Can be Minimized
Kenneth E. Hicks, Lisa T. Gwin
Optometry - Journal of the American Optometric Association
September 2005 (Vol. 76, Issue 9, Pages 552-554)
Full Text | Full-Text PDF (51 KB)

Annual ICD-9 Update Brings New Diabetic Retinopathy Codes
Bob Pieper
Optometry - Journal of the American Optometric Association
September 2005 (Vol. 76, Issue 9, Pages 555-556)
Full Text | Full-Text PDF (95 KB)

Four Trends in Health Care and Their Impact on Optometry
Eric Sanner
Optometry - Journal of the American Optometric Association
August 2005 (Vol. 76, Issue 8, Pages 473-479)
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CMS Offers Information on Medicare Prescription Drug Coverage
Bob Pieper
Optometry - Journal of the American Optometric Association
August 2005 (Vol. 76, Issue 8, Pages 480-481)
Full Text | Full-Text PDF (243 KB)

Top Practices Make Service a Priority
Gary Gerber
Optometry - Journal of the American Optometric Association
August 2005 (Vol. 76, Issue 8, Pages 482-483)
Full Text | Full-Text PDF (62 KB)

What Role Will Social Security Play in Retirement?
Kenneth E. Hicks
Optometry - Journal of the American Optometric Association
August 2005 (Vol. 76, Issue 8, Pages 484-486)
Full Text | Full-Text PDF (76 KB)

Vendor Etiquette
Tom Annunziato, John Coble
Optometry - Journal of the American Optometric Association
July 2005 (Vol. 76, Issue 7, Pages 400-408)
Full Text | Full-Text PDF (236 KB)

Aetna Now Covers Optic Nerve, Retinal Imaging
Optometry - Journal of the American Optometric Association
July 2005 (Vol. 76, Issue 7, Page 409)
Full Text | Full-Text PDF (38 KB)

Insurance Companies Seeking to Nullify Innocent Third-Party Creditor Rights
Lance R. Plunkett
Optometry - Journal of the American Optometric Association
July 2005 (Vol. 76, Issue 7, Pages 410-412)
Full Text | Full-Text PDF (46 KB)